Advertising Agency in Delhi, Creative Agency, Media, Printing, Kaps Advertising

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361º Approach to Marketing & Communications

About

Expect More

KAPS is different from others. Because we dont limit ourselves or function like traditional (sometimes superficial) advertising agencies. We do much more.We are an agency that not only promises but also delivers. Quietly, persistently we go about doing what we are best at, since 1992. Giving turnkey solutions to our clients. From start to finish. Taking off from the spark of an idea to research, strategy, implementation, execution and delivery. Always proactive, always thinking beyond the obvious and always going the extra mile. That too with record delivery times!!Planning & StrategyAt KAPS working into the wee hours starts much before a campaign is on. It starts with intensive planning based on our client needs. From situation analysis to market and benefit segmentation, supported by demographic and psychographic factors that eventually lead to effective positioning and a brand personality. Even at the planning stage what matters to us is the successful end result.The Creative TeamEach and every member at KAPS is a thinking. The copy team thinks visually, the art man toys with words. Visuals are tossed, headlines operated on till we get to agree on what possibly is the most effective communication. The results are obvious - lines that stop, tempt and make one decide, visuals that make one long and identify. As a small and compact creative team, we can also credit ourselves of having people with worthwhile experience in audio/video and multimedia productions. From radio jingles to T.V. commercials and corporate films, we have the wherewithal to come up with some innovative ideas and the strategic tie-ups to execute them to perfection.The Media PlannersOur media planners are a group of seasoned professionals who know how to work on all kinds of budgets. We are concerned about the reach of every advertising rupee. And that calls for choosing the right media for right product. The right media for the right message. Where and when to reach target audience? How to avoid getting lost in the clutter? And most importantly, how to optimize clients budget to give the most result-oriented media exposure.
Services

Advertising

Direct Marketing

In House Printing

KAPS has complete infrastructural and human resource facilities to offer clients an entire range of advertising services which include:•Devising of advertising strategies for corporates for building images and brands.•Drawing up cost effective and efficient Media Plans for optimum usage of Advertising Budgets.•Designing and execution of extensive advertising campaigns aimed at fulfilling the objective at hand - image building, awareness building, information sharing, brand building etc.•Cost effective print and production facilities to undertake prestigious bills of literature comprising of Annual Reports, Brochures, Folders, Leaflets and much more.
Our specialized arsenal !Not many agencies can claim to have this highly specialized weapon in their arsenal - Direct Marketing. At KAPS, we have a long-standing reputation of handling some of the biggest Direct Marketing excerises for our clients, including ones, which can be classified as concept selling.Not only that, we lay special focus on the impact and the result of the direct marketing excercise by conducting a thorough research on behalf of our clients.So, whatever your objective, from Enquiry Generation and Store Traffic Building to a completed sales and whatever the medium - Direct Mail, Press Inserts and the use of T.V. or Radio, you could bank on us to come up with strategically sound and creatively inspiring solutions.
Agencys service. At a printers price.At KAPS, we believe that the quality of every single piece of communication matters. Our in-house printing division with its strategic alliances is meant to cater to those who are fastidious about the quality of their business communication.Having an in-house printing division not only ensures more accountability in the quality of your print jobs but also a good measure of cost effectiveness. This unique arrangement spells enormous benefits for our clients. Quick Deliveries: Our special understanding with printers ensures your jobs never have to wait in long queue. Superior Quality: With over 12 years of experience in the printing industry, expect only the best printing jobs.Economy: Our rates our highly competitiveness as the costing is not worked out on per job basis, and we buy paper directly from the importers and wholesalers.
Clients

Some of our clients

Vans Gypsum
Hazoorilal Jewellers
American Express
Canon India
BD India Ltd.
Kyocera Global
ANG India Ltd.
Chicco

Portfolio

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